Our Program
EntryPoint is built for Israeli B2B startups ready to scale in the U.S. and raise a successful Series A.
The program helps Israeli founders validate U.S. demand, build a repeatable sales engine, and reach the traction milestones top-tier investors expect. With deep roots in both the Boston and Israeli tech ecosystems, EntryPoint offers the environment, expertise, and network to turn early promise into proven success.
Ideal candidates for EntryPoint are companies that:
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Have a strong MVP and early traction (typically >$250K ARR)
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Are backed by pre-seed or seed funding
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Have a clear plan and budget for launching U.S. operations
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Are proficient in English and committed to spending time in the U.S.
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Operate in Applied or Agentic AI within Fintech, Life Sciences, HealthTech, or Higher Education
Our Business Model
We succeed when you succeed. That’s why our model is performance-based:
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Low upfront cost – a small upfront fee to cover a portion of the program cost
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Aligned incentives – we take a 0.5% advisory equity stake
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Revenue share – we earn 20% of the revenue from deals we directly help you close
This model ensures we’re fully committed to driving real, measurable results for your business. More details will be shared during the initial introductory call once you apply.
12 MONTH PROGRAM
EntryPoint’s U.S. go-to-market program was developed to help Israeli B2B AI startups achieve the traction and metrics needed to raise a successful Series A round. During a period of 12 months, we combine hands-on mentorship, U.S. market immersion, and tailored execution support across four key phases:
1. Months 1-3 - Foundation and Validation:
Assess product-market fit, define buyer personas, refine messaging, and lay the groundwork for U.S. sales and marketing.
2. Months 4–6 - Go-To-Market Execution:
Launch targeted marketing and sales campaigns, engage with potential U.S. customers, build sales collateral, and secure pilot deals or first sales opportunities.
3. Months 7–9 - Traction and Iteration:
Optimize go-to-market efforts, scale revenue, develop customer case studies, and document repeatable sales processes.
4. Months 10–12 - Fundraising and Scale:
Refine investor story, connect with VCs, prepare data room, and launch Series A raise, backed by real U.S. traction.
The EntryPoint hybrid model blends cohort-based learning with individualized coaching, leveraging our ecosystem to help each company build the credibility, proof points, and growth engine needed to break through in the U.S. market.
Market Entry Planning
Our hands-on 12-month program with Israeli growth-stage startups will solidify their go-to-market execution in the U.S. EntryPoint support includes:
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Solution Refinement: Packaging your offering to meet U.S. customer needs and expectations.
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Strategic Messaging and Sales Collateral: Crafting language and materials that speak to key decision-makers.
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Market Entry Planning: Defining target segments, buyer personas, and clear KPIs.
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Demand Validation: Gaining real-time feedback from U.S. customers, experts, and potential buyers.
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Ongoing Strategic Support: Helping you adapt, iterate, and scale based on measurable market insights.
From messaging to execution, we ensure you enter the U.S. market with precision and confidence.
Network Expansion with our Ecosystem
We connect our startups to the people who matter most for U.S. success:
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Strategic Partnerships: Engage with Fortune 2000 companies for go-to-market opportunities.
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Boston Business Community: Build relationships with influential business leaders in the region.
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Investor Access: Meet active U.S. investors and refine your fundraising pitch with expert guidance.
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MIT Innovation Ecosystem: Tap into MIT’s world-class programs, advisors, and research centers.
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Trusted Service Providers: Get introductions to vetted lawyers, designers, recruiters, real estate experts, and more.
Our network becomes your network—accelerating trust, traction, and growth.
Funding Support
Elevate your funding opportunities with comprehensive pitch preparation and participation in Demo Day. This program equips you with the tools and guidance needed to refine your pitch, culminating in a high-impact presentation to a select group of investors. Demo Day offers a prime platform to showcase your startup, connect with potential backers, and secure the funding needed to accelerate your growth.
Professional Training
We offer expert-led workshops to prepare founders for successful U.S. expansion. Topics include (but not limited to):
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Enterprise Sales: Building scalable sales channels and closing U.S. customers.
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B2B Marketing: Cultural nuances, U.S. buyer expectations, and value proposition alignment.
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Go-to-Market Strategy: Strategic planning and valuation best practices for early-stage growth.
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U.S. Company Setup: Legal, tax, IP, and regulatory guidance for establishing a U.S. entity.
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Financial Management: Corporate cash flow, executive financial services, and U.S. economic trends.
All sessions are delivered by top-tier professionals committed to practical, interactive learning.
Mentoring
Mentorship is a critical success factor for early-stage startups—but only when done right. At EntryPoint, we follow the proven methodology of MIT Venture Mentoring Service (VMS), widely regarded as the gold standard in entrepreneurial support.
Our approach ensures founders receive:
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Ethical, confidential, and team-based guidance
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Mentors matched to your startup’s specific challenges and goals
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Best practices drawn from thousands of successful ventures
With EntryPoint, you get more than advice—you gain a trusted, experienced sounding board committed to your growth.
Alumni Network
Build a lasting network through our Alumni program, designed to keep you connected and supported long after your initial engagement. As an alumnus, you'll join a vibrant community of past participants, gaining access to exclusive events, resources, and ongoing mentorship. This program fosters long-term relationships, enabling you to share insights, collaborate on opportunities, and continue your growth journey alongside a network of like-minded entrepreneurs.
Program Benefits
Our Workshops
Sales
This no-nonsense B2B sales training — a popular IAP course offered at MIT since 2008, and annual training at many top-tier accelerators around the world — provides startup- and scaleup-stage ventures a highly-accelerated education in B2B sales execution fundamentals, and the practical tools they need to grow their venture.
Spinnaker training covers the entire B2B sales process, from lead to close, and the practices essential to sales success. Each session is packed with practical insights, tools, execution skills, and real-world examples of early-stage ventures that can be put into practice right away to accelerate customer adoption and revenue growth.
The workshop will address key success factors and failure points for establishing first US customers from abroad, including timing and resources necessary to support channel partners and direct sales presence.
Marketing
Magnetude Consulting’s workshops help Israeli B2B startups adapt their marketing for the U.S. by addressing cultural differences, refining their value proposition, and planning an effective market launch. Each session is practical and interactive, giving startups clear frameworks to tailor messaging, positioning, and go-to-market strategy for better traction with U.S. customers.
Funding Strategy
“Winning Your Series A: Crafting an Investor Presentation that Closes” is a practical workshop designed to help founders build a compelling VC pitch deck that meets the expectations of Series A investors.
Participants will learn what top-tier VCs look for beyond a good idea, i.e., clear evidence of traction, product-market fit, scalable growth, and a strong, execution-ready team. The session covers how to structure a Series A deck slide by slide, present the right metrics, and communicate your growth story with confidence. Founders will also get tips on anticipating tough investor questions, validating key assumptions with data, and avoiding common red flags. This interactive workshop includes real-life examples, peer feedback, and actionable takeaways so founders walk away with a clear roadmap for refining their investor materials and pitching effectively to close their next round.
Legal
Topics may include:
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Emerging Companies and Venture Capital 101 | Everything you need to know about starting your business
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Choosing the right U.S. entity (Delaware C-Corp, LLC, subsidiary)
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Opening a U.S. office: registrations, leases, tax basics
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Hiring locally: employment laws, contracts, IP assignment
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Protecting IP & contracts: trademarks, patents, privacy
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Overview of visas for founders and key hires
Participants gain:
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A practical legal checklist for U.S. operations
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Best practices for setting up and hiring
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Insights from real-life expansion stories
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Live Q&A with U.S. legal experts
Business Strategy
Frost & Sullivan designed two key workshops to be hosted at Frost & Sullivan’s office in Herzliya and online:
Workshop 1: A Business Canvas Model workshop where teams work with Frost’s support to build or sharpen their business model.
Workshop 2: A “Speed-Dating” session with Frost’s global analysts, giving startups the chance to ask questions and deepen their market understanding.
Product Strategy
Rajesh Talpade brings more than 25 years of leadership experience in SaaS product management, operations, innovation, and consulting at startups through large companies across multiple industry sectors in B2B, B2B2C, and B2C markets.
His workshop uses time-tested approaches to understanding U.S. customer needs, creating and launching a minimum viable product, achieving product excellence, scaling the customer base, and leading geographically dispersed teams.
Negotiations
Doug Plotkin is a management consulting leader with over 25 years of experience focused on IT Strategy and global business services, sourcing, shared services, and disruptive technologies. He has worked in senior roles at IBM, PA Consulting, and Deloitte Consulting, leading M&A IT programs in addition to large-scale, complex outsourcing agreements, which, in aggregate, have exceeded multi-billions of dollars of contract values.
His workshop, Practical Approach and Guidelines for Successful Negotiations, helps customer-facing teams plan and run negotiations effectively. Participants learn a clear framework for defining their approach, applying key principles, clarifying contract terms, structuring negotiation teams, and managing timelines and resources for the best outcomes.
Leadership
Deborah Ancona is the Seley Distinguished Professor of Management, a Professor of Organization Studies, and the Founder of the MIT Leadership Center at the MIT Sloan School of Management. Her pioneering research into how successful teams operate has highlighted the critical importance of managing outside, as well as inside, the team’s boundary.
In her workshops, founders will discover their unique leadership signature, communicate it effectively, and build high-performing, adaptive teams ready to scale and succeed in the US market.
Workshop 1: Discovering Your Leadership Signature
In this session, you’ll define your unique Leadership Signature and learn to communicate it more strategically in today’s fast-changing world. You’ll examine real examples like Satya Nadella’s approach, explore the 4-CAPS+ leadership model, and walk away with clear steps to strengthen and share your leadership style with greater impact.
Workshop 2: Creating High-Performing Teams
This workshop introduces the x-team model for building adaptive, high-performing teams in agile organizations. You’ll challenge old ideas about teamwork, see x-teams in action, and learn practical ways to apply this proven framework to boost your own team’s effectiveness, at home or as you expand into new markets.
Creating a Competitive Culture Through the Art of Boxing
Workshop Overview
• Improve team performance, mental toughness, and competitiveness
• Build trust and cohesion through high-energy, physical team-building
• Get into the best shape of your lives—together
Key Workshop Elements
• Team Building Exercises – Strengthen bonds through partner drills and shared challenges
• Strategy & Planning – Translate ring tactics into real-world leadership skills
• Pushing Beyond Limits – Step outside comfort zones to unlock new potential
• Personal Responsibility – Highlight the power of individual contribution to team success
Meet Your Coach: Marc Gargaro
• Professional Boxing Coach, AIBA 1-star certified
• Assistant Coach, Team USA Boxing
• Coached at the 2018 & 2019 World Championships and the 2021 Tokyo Olympic Games
• Owner of Nonantum Boxing Club, Newton, MA
• 15+ years of experience training elite athletes and teams
Apply Now
At EntryPoint, we’re not another accelerator. We’re your trusted partner for breaking into the U.S. market. Based in Boston and deeply connected to both the Israeli and U.S. ecosystems, we help you sharpen your GTM strategy, land your first U.S. customers, and build the traction you need for a strong Series A raise. We focus on Applied and Agentic AI across Fintech, Life Sciences, Health tech and Higher Education, sectors where our network and experience open real doors. With hands-on mentoring, an active network, and a performance-based model that keeps us aligned with your success, we’re here to turn your U.S. market potential into real growth. Let’s make it happen together.